Privacy Policy
Last updated: February 27, 2026
1. Information We Collect
When you use Iceland Travel Guide (icelandplanner.com), we may collect the following information:
- Email address — when you subscribe to our newsletter
- Usage data — pages visited, time on site, and interaction patterns via Google Analytics 4
- Device information — browser type, operating system, and screen resolution
- Cookies — to remember your preferences and improve your experience
2. How We Use Your Information
We use collected information to:
- Send travel tips, guides, and seasonal updates (newsletter subscribers only)
- Improve our website content and user experience
- Analyze traffic patterns to understand what content is most helpful
- Provide personalized recommendations based on your interests
3. Cookies and Tracking
We use Google Analytics 4 (via Google Tag Manager) to understand how visitors use our site. This includes anonymous data about page views, scroll depth, and button clicks. You can opt out of analytics tracking by using browser extensions like Google Analytics Opt-out.
4. Third-Party Services
We may use the following third-party services:
- Google Analytics / Google Tag Manager — website analytics
- Sanity CMS — content management (no user data stored)
- Vercel — website hosting and deployment
Each third-party service has its own privacy policy governing the use of your information.
5. Email Newsletter
If you subscribe to our newsletter, we store your email address to send you travel content. Every email includes an unsubscribe link. We never sell or share your email address with third parties.
6. Data Retention
Newsletter subscription data is retained until you unsubscribe. Analytics data is retained for 14 months as per Google Analytics default settings.
7. Your Rights
You have the right to:
- Access the personal data we hold about you
- Request deletion of your personal data
- Unsubscribe from our newsletter at any time
- Opt out of analytics tracking
8. Children's Privacy
Our website is not directed at children under 13. We do not knowingly collect personal information from children under 13.
9. Changes to This Policy
We may update this privacy policy from time to time. Changes will be posted on this page with an updated revision date.
10. Contact Us
For privacy-related questions, contact us at hello@icelandtravel.guide